Bakers Delight Achieves 1.5M Loyalty Members
Discover the success of Bakers Delight's loyalty program, Dough Getters, with 1.5 million members across 520 Australian stores. Learn about their key KPI and how customers can easily access their loyalty ID for benefits.
Simon Rowles
Founder, CEO
Bakers Delight's Dough Getters Program
Bakers Delight's Dough Getters program, which was recently interviewed on Let's Talk Loyalty, has now reached 1.5 million members across their 520 stores in Australia. The program's key loyalty KPI is scan rate, with a target of 1 in 3 transactions being logged against a loyalty ID.
Customers have the option to identify themselves through the program's app, a card with a barcode, or their phone number.
For more information, visit the following link:
https://www.loyalty.tv/bakers-delight-1-5-million-members-and-counting/
