Kathmandu Boosts Global Sales
Discover how Kathmandu's revamped loyalty programs across its brands—Kathmandu, Rip Curl, Oboz—are boosting sales by rewarding outdoor enthusiasts.
September 20, 2023
Kathmandu's Global Sales Spike Across All Brands
New Zealand-originated and now internationally recognized retailer Kathmandu has reported increased sales figures across its entire portfolio, which includes Kathmandu itself, Rip Curl, and Oboz Footwear. A significant contribution to this success is attributed to the revamped loyalty programs targeted at their diverse customer base.
Revitalized Loyalty Programs Boosting Customer Engagement
The redesigned loyalty programs at Kathmandu are tailored to further engage and reward outdoor enthusiasts. "We are trying to appeal to the lovers of the outdoors," a spokesperson noted, "and as you see with both of those programs, we have interactive elements that encourage customers to participate in outdoor activities such as surfing and hiking, and be rewarded for their engagement."
