Marigold Appoints New CEO

Marigold, formerly Cheetah Digital, appoints Mike Gordon as CEO, succeeding Wellford Dillard. Operating key loyalty programs, the group rebranded in 2023.

April 2, 2024

A photo of the author - Simon Rowles
Simon Rowles
Founder, CEO

New CEO Announcement for Marigold

Marigold introduces Mike Gordon as the new CEO for its USA operations, succeeding Wellford Dillard.

About Marigold

Originally known as Cheetah Digital, Marigold specializes in delivering loyalty programs for notable clients including Baby Bunting, Bakers Delight, The Good Guys, and Beacon Lighting.

Rebranding and Group Companies

In 2023, Marigold underwent a rebranding. The group now encompasses several companies: Campaign Monitor by Marigold, Cheetah Digital, Emma, Liveclicker, Sailthru, Selligent, and Vuture.

For more information, visit Marigold Group.