Michael Hill Forecasts Holiday Boost

Michael Hill forecasts holiday sales boost driven by 2M Brilliance loyalty members, after a 6% rise in annual sales across 300 stores.

November 26, 2023

A photo of the author - Simon Rowles
Simon Rowles
Founder, CEO

Jeweller Michael Hill's Brilliance Loyalty Program Aims to Boost Holiday Sales

Jeweller Michael Hill is anticipating that the 2 million members of its Brilliance loyalty program will significantly boost sales during the upcoming holiday period. The company has reported a 6% increase in sales over the past year across its 300 stores, located in Australia, New Zealand, and Canada.