New Everyday Rewards Launches Feb 2024

Transition from Countdown Supermarkets Onecard to Woolworths Supermarkets Everyday Rewards

Countdown Supermarkets Onecard will transition to Woolworths Supermarkets Everyday Rewards on 1 February 2024. The existing AA Smartfuel program will conclude on 31 January 2024.

Key Features of the New Everyday Rewards Program

• The loyalty program will replicate the successful Australian model of Woolworths Everyday Rewards.
• Introduction of Member Pricing feature in New Zealand, similar to Australia's Woolworths, providing steep discounts to members originated by Tesco in the UK.
• Enhancements in the frequency of $15 vouchers issuance, aimed to increase from an average of two per year to potentially one per month.
• Redeemability of $15 vouchers at Woolworths and bp locations.
• Fuel discounts will continually be offered as bp pairs with Everyday Rewards, detaching from AA Smartfuel.
• Plan to expand the number of partners in the program.

Everyday Rewards Partners in Australia (Implications for New Zealand)

• Ampol Australia, a competitor of bp in New Zealand through Z Energy.
• Partnerships with health insurer Bupa, power company Origin Energy, and meal kit company Marley Spoon.
• Collaborations with online marketplace MyDeal and grocery delivery service MILKRUN, anticipated to launch in New Zealand.
• Possibility of converting Everyday Rewards points to Qantas Frequent Flyer Points, mirroring New World NZ’s tie-up with Air New Zealand Airpoints.

This HTML content has been structured to enhance readability and organization, focusing on clarity without the use of divs, sections, or H1s as instructed. It includes a summary of the transition, key features, and details on partnerships, following the data hierarchy.