News

Woolworths, Coles Earn Big in Ads

Woolworths and Coles earn $550M and $250M from their retail media divisions, contributing to Australia's $1.2B sector with Amazon and others.

December 19, 2023

Simon Rowles

Founder, CEO

Woolworths Group's retail media division, Cartology, generated $550 million in the past financial year, while Coles Group's retail media division, Coles360, earned $250 million, as reported by Morgan Stanley. The retail media category, valued at $1.2 billion, also includes other significant players such as Amazon, Chemist Warehouse, and Endeavour Group.

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